For Developers
RIGHT DIRECTION
As a developer you are making a step in a right direction by investing in a residential sector of one of the
greatest cities in the world.
However the success of every residential project is defined in the very beginning when choosing the right
real estate sales and marketing partner that knows every detail of the neighborhood market. It doesn’t only
take real estate knowledge to attract the potential buyers or investors, it needs a great deal of marketing and
advertising skills to do so, in which we are fluent. Property marketing today is all about positioning. To be
found, listings need to show up in the right place, in front of the right prospects. Our in-house marketing
team that consists of a licensed Architect, Interior Designer, 3D Graphic Engineer, Photographer,
Videographer, Web Designer and a Creative Writer will create a unique promotional portfolio for both Pre-
Construction and Post-Construction Phases of the development.
KEY SERVICES
¦ Prepare complete and ongoing market analysis of comparable new developments and re-sales
¦ Provide input regarding diversity of product type, unit mix, sizes, and layouts
¦ Work with development team to select finishes, materials, and fixtures
¦ Recommend an amenities program designed to attract the target buyer
¦ Select branding, design, public relations, and advertising partners
¦ Develop and assist with the implementation of a marketing and advertising plan
¦ Coordinate design and production of all sales materials, including brochures, signage, website, and
advertising
¦ Provide guidelines for design of model apartments and sales center
¦ Work with the public relations team to devise a sales and marketing schedule
¦ Prepare pricing schedules and amend as needed
¦ Manage all contact with the brokerage community
¦ Coordinate and attend all property showings and inspections
¦ Provide sponsor with frequent property status reports